Allocate enables an Hotel to receive bookings via the website of any group or consortium to which it belongs. Each website can maintain its own branding despite the underlying booking data being specific to the hotel. A group can therefore choose to represent its hotels via a group website as well as the hotel's website, assuming separate websites are both in operation.
Consortia can offer their members the ability to receive bookings via their own websites as well as through the consortium website. Groups and consortia only need to access one system to manage all their hotels. In maintaining rates and availability for their own websites, member hotels are also keeping their group and consortia partners updated. Statistics show the performance of each website so returns from different streams can be compared.
Several search criteria are built into the system so, for example, customers can search for availability over New Year within 20 miles of where they live.
